Let’s start with Starbucks. Starbucks argues that its customers do not buy coffee from Starbucks only for having coffee; they buy it because they want the “Starbucks experience”. The company says that every cup of coffee is sold on back of the “Starbucks” brand, and therefore, a portion of the profit made from every cup
Continue reading Tax Havens – Key takeaways from the book: Treasure Islands
Kissinger explains the concept of World Order, explains factors affecting this concept, and in the end contrasts Islamic World Order with Westphalian World Order. In his opinion, Westphalian World Order is better. What’s your opinion?
“The smartest guys in the room” is about Enron, a company that filed the biggest bankruptcy case in the history of the United States on December 2nd, 2001. Some of the key takeaways from the book are as follows: Smartest Guys in the room – Key takeaways We focus a lot on the ambitions and
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and it is sad that they are now looking to sell their mobile division because of losses. I decided to buy a new phone last year November and had many options like Samsung Galaxy S5, HTC M8, Sony Xperia Z3, LG G3, and Iphone 5s. My criteria for the perfect phone was: Battery life: Could
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Bob Rice, author of “The Alternative Answer”, is Managing Partner of Tangent Capital and is known to viewers of Bloomberg TV as their alternative investments editor. Much of The Alternative Answer will convey familiar information to those who have followed the quest for alpha over the years. Those working in investment industry will hardly encounter with any sense of
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Throughout this long and multifaceted work on the recent financial crisis and its aftermath, Professor Blinder demonstrates that he is the rare academic economist who writes clearly about a complicated topic, clarifying complex issues for readers who remain confused about what happened. Some readers may find his proposed remedies problematic.
Thomas Mayer argues persuasively that Europe’s Economic and Monetary Union (EMU) could work if the member states would embrace a new EMU architecture. Even though all past monetary unions of sovereign states have failed, Mayer remains hopeful that the EMU can develop a more robust framework and contribute to the historical work of European unification.